Re-marketing is touted as one of the most effective sales strategies for many reasons. This is because when used properly, re-marketing campaigns get people to convert. Past clients that haven’t been seen in a while and perhaps even those
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In the marketing world, getting the best bang for your buck should be your top priority. If you are taking a shotgun approach, you are missing more than you are hitting. In turn, you are wasting valuable resources. In order to maximize your advertisement conversions, you should look into A/B testing.